20paths

20paths is an online solution focused on enabling organizations to build and present dynamic product demonstrations. It provides users with easy-to-use tools powered by artificial intelligence, which simplify the process of creating interactive and visually engaging product walkthroughs. With features for capturing, annotating, and structuring demos, even non-technical team members can produce polished and professional presentations without significant training.

The platform supports multi-language translations, custom chapters, and branching paths, making it possible to tailor each demo to the needs of specific prospects or clients. Users can embed demos into their websites or distribute them through email and help centers to expand their reach. Analytics capabilities offer a window into viewer behavior, allowing teams to track engagement, identify points of confusion, and optimize future demonstrations for better results.

20paths streamlines demo production for use in sales pitches, marketing initiatives, training programs, and customer support guides. By removing many of the technical and logistical barriers associated with demo creation, it helps teams deliver clear, impactful information to intended audiences quickly and efficiently.

Sales managers and account executives can use 20paths to streamline product pitches, giving prospects a hands-on look at features and benefits in a controlled, customizable way. Marketing managers will find value in crafting interactive content to showcase product functionality during campaigns, increasing viewer engagement and information retention.

Customer success managers and onboarding specialists benefit by developing step-by-step guides or tutorials that help new clients understand and use products effectively, which can reduce churn and support tickets. The platform is also practical for trainers or educators in larger companies, allowing them to make interactive educational walkthroughs for software or product adoption.

Companies in SaaS, technology, healthcare, real estate, and other industries where demonstration and understanding of products is critical will gain the highest benefit. Whether for closing deals faster, training users, or supporting customers, 20paths matters to those looking for a more efficient way to craft, share, and optimize product demonstrations.