Notra

Notra is a specialized platform designed to help companies monitor and improve how their brands and products are recommended by leading AI search engines. By simulating real buyer questions to popular AI assistants—like ChatGPT, Claude, Gemini, and others—Notra gives teams visibility into which answers these engines offer, whether or not their brand is being mentioned, and how their visibility changes over time.

The dashboard presents key metrics such as mention rate, position in answers, and comparative share of voice against competitors. Teams can see for each prompt which engines mention them, who else appears instead, and view trends by language, prompt, and engine. Traffic analytics reveal which AI agents and assistants are visiting your site, including details about citations and referrals, helping you understand the impact of AI-generated recommendations on your web visibility and inbound channels.

Content gap analysis highlights questions where you’re missing from AI recommendations, ranking opportunities based on how achievable they are. Notra suggests specific content formats—like guides, listicles, or comparisons—to close these gaps, making it practical for marketing teams to act on the insights and improve their representation in answers buyers see.

Flexible scanning frequency and detailed answer logs allow teams to track progress and understand exactly what these AI platforms say about them. This approach enables startups, marketers, and agencies to prioritize efforts and resources most effectively, staying ahead in the emerging field of generative engine optimization (GEO).

Notra is designed for marketing leaders, growth professionals, and startup founders who want to monitor and improve how their brand appears in AI-driven search results. It’s especially relevant for B2B SaaS companies, digital marketers, and agencies who need data on AI visibility and actionable content insights.

Teams facing high competition in search and emerging AI answer engines can use Notra to find and prioritize content gaps, understand competitor positioning, and measure the impact of their efforts. It is useful for organizations that want to track citations, AI-driven referrals, and share of voice across multiple conversational engines. Any company prioritizing brand visibility in AI recommendations will find it valuable.